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Will it play in Peoria?
"Will it play in Peoria?" is a figure of speech that is traditionally used to ask whether a given product, person, promotional theme, or event will appeal to mainstream (also called "Main Street") America, or across a broad range of demographic and psychographic groups.
==Origin==
The question derives from a theme repeated by characters in Horatio Alger, Jr.'s novel ''Five Hundred Dollars; or, Jacob Marlowe's Secret'', which was first published in 1890. Alger was an immensely popular author in the 19th century, especially with young people, and his books were widely quoted. In the book, a group of actors play in Peoria, occasioning utterances such as ''"We shall be playing in Peoria"'' and ''"We shall play at Peoria"'' (p. 218, etc.). Appropriated as symbolic of reception by mainstream America, these declarations were alluded to in paraphrase, eventually resulting in the question, ''"Will it play in Peoria?"'', with the particular intent it now carries.
抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』
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